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    Alcoholic Drinks in Saudi Arabia

    Alcoholic Drinks in Saudi Arabia

    • Report Code ID: RW0001522323
    • Category Beverages
    • No. of Pages 27
    • Publication Month Jun-16
    • Publisher Name EuroMonitor International
    Non/low alcohol beer in Saudi Arabia continued to experience growth in 2015, due primarily to the popularity of a wide range of fruit flavours among the young population and a portion of the middle-aged population. According to Islamic Law, alcoholic drinks are prohibited in the Kingdom. Therefore, the non/low alcohol beer category has seen an increase in demand. This, in turn, has created fierce competition among both domestic and international brands, forcing operators to invest in product and...

    Publisher's Alcoholic Drinks in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

    Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

    Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

    Why buy this report?
    * Get a detailed picture of the Alcoholic Drinks market;
    * Pinpoint growth sectors and identify factors driving change;
    * Understand the competitive environment, the market's major players and leading brands;
    * Use five-year forecasts to assess how the market is predicted to develop.

    Publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
    ALCOHOLIC DRINKS IN SAUDI ARABIA
    Publisher
    June 2016

    LIST OF CONTENTS AND TABLES

    Executive Summary
    Non/low Alcohol Beer Experiences Strong Growth in 2015
    Array of Flavour Choices Continues To Support Growth
    Feldschlösschen Getränke AG Retains Its Lead in Alcoholic Drinks in 2015 With Its Moussy Brand
    Modern Grocery Retailers Is Still the Main Distribution Channel in Non/low Alcohol Beer
    Robust Growth Expected To Continue During the Forecast Period
    Key Trends and Developments
    Westernisation Continues To Be Main Driver of Demand
    Social Media Plays A Vital Role in Driving Sales
    Off-trade Sales Witness Continued Increase in 2015
    No New Product Or Flavour Launches in 2015
    Market Background
    Legislation
    Operating Environment
    Contraband/parallel Trade
    Duty Free
    Cross-border/private Imports
    Market Indicators
    Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2010-2015
    Market Data
    Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
    Table 3 Sales of Alcoholic Drinks by Category: Total Value 2010-2015
    Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
    Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
    Table 6 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2015
    Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2015
    Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2015
    Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2015
    Table 10 GBO Company Shares of Alcoholic Drinks: % Total Volume 2011-2015
    Table 11 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2010-2015
    Table 12 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2015
    Table 13 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
    Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Value 2015-2020
    Table 15 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
    Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
    Definitions
    Sources
    Summary 1 Research Sources
    Al Ahram Beverages Co (abc) in Alcoholic Drinks (saudi Arabia)
    Strategic Direction
    Key Facts
    Summary 2 Al Ahram Beverages Co (ABC): Key Facts
    Summary 3 Al Ahram Beverages Co (ABC): Operational Indicators
    Internet Strategy
    Company Background
    Competitive Positioning
    Summary 4 Al Ahram Beverages Co (ABC): Competitive Position 2015
    Aujan Industries Co Ltd in Alcoholic Drinks (saudi Arabia)
    Strategic Direction
    Key Facts
    Summary 5 Aujan Industries Co Ltd: Key Facts
    Summary 6 Aujan Industries Co Ltd: Operational Indicators
    Competitive Positioning
    Summary 7 Aujan Industries Co Ltd: Competitive Position 2015
    Holsten-brauerei AG in Alcoholic Drinks (saudi Arabia)
    Strategic Direction
    Key Facts
    Summary 8 Holsten-Brauerei AG: Key Facts:
    Summary 9 Holsten-Brauerei AG: Operational Indicators
    Competitive Positioning
    Summary 10 Holsten-Brauerei AG: Competitive Position 2015
    Headlines
    Trends
    Production, Imports and Exports
    Competitive Landscape
    Prospects
    Category Data
    Table 17 Sales of Beer by Category: Total Volume 2010-2015
    Table 18 Sales of Beer by Category: Total Value 2010-2015
    Table 19 Sales of Beer by Category: % Total Volume Growth 2010-2015
    Table 20 Sales of Beer by Category: % Total Value Growth 2010-2015
    Table 21 Sales of Beer by Off-trade vs On-trade: Volume 2010-2015
    Table 22 Sales of Beer by Off-trade vs On-trade: Value 2010-2015
    Table 23 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2010-2015
    Table 24 Sales of Beer by Off-trade vs On-trade: % Value Growth 2010-2015
    Table 25 GBO Company Shares of Beer: % Total Volume 2011-2015
    Table 26 NBO Company Shares of Beer: % Total Volume 2011-2015
    Table 27 LBN Brand Shares of Beer: % Total Volume 2012-2015
    Table 28 Forecast Sales of Beer by Category: Total Volume 2015-2020
    Table 29 Forecast Sales of Beer by Category: Total Value 2015-2020
    Table 30 Forecast Sales of Beer by Category: % Total Volume Growth 2015-2020
    Table 31 Forecast Sales of Beer by Category: % Total Value Growth 2015-2020

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