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    Eyewear in Germany

    Eyewear in Germany

    • Report Code ID: RW0001522071
    • Category Personal Care
    • No. of Pages 38
    • Publication Month Jul-16
    • Publisher Name EuroMonitor International
    Eyewear in Germany was able to record strong value and volume sales growth in 2016, which remained in line with the average development of the review period. Demographic, health and lifestyle trends within the German population have proved beneficial for the development of eyewear sales. The ageing population has particularly contributed to an increase in presbyopia while increased media consumption and progressing digitalisation have supported growth rates in myopia. Other health-related issues...

    Publisher's Eyewear in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

    Product coverage: Contact Lenses and Solutions, Spectacles.

    Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

    Why buy this report?
    * Get a detailed picture of the Eyewear market;
    * Pinpoint growth sectors and identify factors driving change;
    * Understand the competitive environment, the market's major players and leading brands;
    * Use five-year forecasts to assess how the market is predicted to develop.

    Publisher has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Publisher has a unique capability to develop reliable information resources to help drive informed strategic planning.
    EYEWEAR IN GERMANY
    Publisher
    July 2016

    LIST OF CONTENTS AND TABLES

    Executive Summary
    Eyewear Continues To Grow in Germany
    Product Value and Functionality Trump Price
    Intensified Competition and Strong Fragmentation Define German Eyewear
    Retailer Cooperation and Diversification As Keys To Success
    More Growth for Eyewear in Sight Over the Forecast Period
    Key Trends and Developments
    Worsening Eye Health Conditions Promote Growth of Eyewear in Germany
    Many Ways Lead To Eyewear in Germany
    Multichannelling Eyewear - Changes in Distribution in Germany
    Market Data
    Table 1 Sales of Eyewear by Category: Volume 2011-2016
    Table 2 Sales of Eyewear by Category: Value 2011-2016
    Table 3 Sales of Eyewear by Category: % Volume Growth 2011-2016
    Table 4 Sales of Eyewear by Category: % Value Growth 2011-2016
    Table 5 NBO Company Shares of Eyewear: % Value 2011-2015
    Table 6 LBN Brand Shares of Eyewear: % Value 2012-2015
    Table 7 Distribution of Eyewear by Format: % Value 2011-2016
    Table 8 Forecast Sales of Eyewear by Category: Volume 2016-2021
    Table 9 Forecast Sales of Eyewear by Category: Value 2016-2021
    Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2016-2021
    Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2016-2021
    Definitions
    Sources
    Summary 1 Research Sources
    Apollo-optik GmbH in Eyewear (germany)
    Strategic Direction
    Key Facts
    Summary 2 Apollo-Optik GmbH: Key Facts
    Competitive Positioning
    Summary 3 Apollo-Optik GmbH: Competitive Position 2015
    Fielmann AG in Eyewear (germany)
    Strategic Direction
    Key Facts
    Summary 4 Fielmann AG: Key Facts
    Summary 5 Fielmann AG: Operational Indicators
    Company Background
    Chart 1 Fielmann AG: Fielmann in Berlin
    Internet Strategy
    Private Label
    Summary 6 Fielmann AG: Private Label Portfolio
    Competitive Positioning
    Summary 7 Fielmann AG: Competitive Position 2015
    Rodenstock GmbH in Eyewear (germany)
    Strategic Direction
    Key Facts
    Summary 8 Rodenstock GmbH: Key Facts
    Summary 9 Rodenstock GmbH: Operational Indicators
    Competitive Positioning
    Summary 10 Rodenstock GmbH: Competitive Position 2015
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 12 Sales of Contact Lenses by Category: Volume 2011-2016
    Table 13 Sales of Contact Lenses by Category: Value 2011-2016
    Table 14 Sales of Contact Lenses by Category: % Volume Growth 2011-2016
    Table 15 Sales of Contact Lenses by Category: % Value Growth 2011-2016
    Table 16 Sales of Contact Lense Solutions: Value 2011-2016
    Table 17 Sales of Contact Lense Solutions: % Value Growth 2011-2016
    Table 18 Sales of Contact Lenses by Type: % Value 2011-2016
    Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2011-2016
    Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2011-2016
    Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2011-2016
    Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2011-2016
    Table 23 NBO Company Shares of Contact Lenses: % Value 2011-2015
    Table 24 LBN Brand Shares of Contact Lenses: % Value 2012-2015
    Table 25 Distribution of Contact Lenses by Format: % Value 2011-2016
    Table 26 Distribution of Contact Lense Solutions by Format: % Value 2011-2016
    Table 27 Forecast Sales of Contact Lenses by Category: Volume 2016-2021
    Table 28 Forecast Sales of Contact Lenses by Category: Value 2016-2021
    Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2016-2021
    Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2016-2021
    Table 31 Forecast Sales of Contact Lense Solutions: Value 2016-2021
    Table 32 Forecast Sales of Contact Lense Solutions: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 33 Sales of Spectacles by Category: Volume 2011-2016
    Table 34 Sales of Spectacles by Category: Value 2011-2016
    Table 35 Sales of Spectacles by Category: % Volume Growth 2011-2016
    Table 36 Sales of Spectacles by Category: % Value Growth 2011-2016
    Table 37 Sales of Spectacle Lenses by Type: % Value 2011-2016
    Table 38 NBO Company Shares of Spectacles: % Value 2011-2015
    Table 39 LBN Brand Shares of Spectacles: % Value 2012-2015
    Table 40 Distribution of Spectacles by Format: % Value 2011-2016
    Table 41 Forecast Sales of Spectacles by Category: Volume 2016-2021
    Table 42 Forecast Sales of Spectacles by Category: Value 2016-2021
    Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2016-2021
    Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2016-2021

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