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    Health and Wellness in Italy

    Health and Wellness in Italy

    • Report Code ID: RW0001833651
    • Category Life Sciences
    • No. of Pages 108
    • Publication Month May-17
    • Publisher Name EuroMonitor International
    While continuing to be impacted by economic uncertainty, Italian consumers are increasingly prioritising healthy eating in their household budgets. This growing focus on health and nutrition is partly due to population ageing but also linked consumers becoming more likely to research health concerns and seek dietary advice online. Thanks to these trends, health and wellness saw stronger current value growth towards the end of the review period.

    Publisher's Health and Wellness in Italy report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2012-2016, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2021 illustrate how the market is set to change.

    Product coverage: Focus Categories by Key Functional Ingredients, Health and Wellness by Category, Health and Wellness by Prime Positioning and Focus Categories by Key Functional Ingredients, Health and Wellness by Type, Health Wellness by Prime Positioning.

    Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

    Why buy this report?
    - Get a detailed picture of the Health and Wellness market;
    - Pinpoint growth sectors and identify factors driving change;
    - Understand the competitive environment, the market's major players and leading brands;
    - Use five-year forecasts to assess how the market is predicted to develop.
    HEALTH AND WELLNESS IN ITALY
    Publisher
    May 2017

    LIST OF CONTENTS AND TABLES

    Executive Summary
    Growing Focus on Nutrition Supports Sales Growth in 2016
    Natural and Local Products Preferred
    Domestic Players in the Lead
    Discounters, Supermarkets and Hypermarkets Compete on Price
    Forecast Period Growth Improves But Will Be Constrained by Price Competition
    Key Trends and Developments
    Ongoing Economic Uncertainty Encourages Price-sensitivity
    Older Consumers Face Financial Constraints But Remain Willing To Invest in Healthy Diets
    Consumers Increasingly Experiment With Diets While Still Demanding Flavour
    Market Data
    Table 1 Sales of Health and Wellness by Type: Value 2011-2016
    Table 2 Sales of Health and Wellness by Type: % Value Growth 2011-2016
    Table 3 Sales of Health and Wellness by Category: Value 2011-2016
    Table 4 Sales of Health and Wellness by Category: % Value Growth 2011-2016
    Table 5 Sales of Health and Wellness by Prime Positioning: Value 2011-2016
    Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2011-2016
    Table 7 NBO Company Shares of Health and Wellness: % Value 2012-2016
    Table 8 LBN Brand Shares of Health and Wellness: % Value 2013-2016
    Table 9 Distribution of Health and Wellness by Format: % Value 2011-2016
    Table 10 Distribution of Health and Wellness by Format and Category: % Value 2016
    Table 11 Forecast Sales of Health and Wellness by Type: Value 2016-2021
    Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2016-2021
    Table 13 Forecast Sales of Health and Wellness by Category: Value 2016-2021
    Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2016-2021
    Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2016-2021
    Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
    Appendix
    National Legislation
    Sources
    Summary 1 Research Sources
    Fonti Di Vinadio SpA in Health and Wellness (italy)
    Strategic Direction
    Key Facts
    Summary 2 Fonti Di Vinadio SpA: Key Facts
    Competitive Positioning
    Summary 3 Fonti Di Vinadio SpA: Competitive Position 2016
    Granarolo SpA in Health and Wellness (italy)
    Strategic Direction
    Key Facts
    Summary 4 Granarolo SpA: Key Facts
    Summary 5 Granarolo SpA: Operational Indicators
    Competitive Positioning
    Summary 6 Granarolo SpA: Competitive Position 2016
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 17 Sales of BFY Beverages by Category: Value 2011-2016
    Table 18 Sales of BFY Beverages by Category: % Value Growth 2011-2016
    Table 19 NBO Company Shares of BFY Beverages: % Value 2012-2016
    Table 20 LBN Brand Shares of BFY Beverages: % Value 2013-2016
    Table 21 Distribution of BFY Beverages by Format: % Value 2011-2016
    Table 22 Forecast Sales of BFY Beverages by Category: Value 2016-2021
    Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 24 Sales of BFY Packaged Food by Category: Value 2011-2016
    Table 25 Sales of BFY Packaged Food by Category: % Value Growth 2011-2016
    Table 26 NBO Company Shares of BFY Packaged Food: % Value 2012-2016
    Table 27 LBN Brand Shares of BFY Packaged Food: % Value 2013-2016
    Table 28 Distribution of BFY Packaged Food by Format: % Value 2011-2016
    Table 29 Forecast Sales of BFY Packaged Food by Category: Value 2016-2021
    Table 30 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 31 Sales of Fortified/Functional Beverages by Category: Value 2011-2016
    Table 32 Sales of Fortified/Functional Beverages by Category: % Value Growth 2011-2016
    Table 33 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2011-2016
    Table 34 Key Functional Ingredients in Fortified/Functional 100% Juice: % Value 2011-2016
    Table 35 Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Value 2011-2016
    Table 36 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2011-2016
    Table 37 NBO Company Shares of Fortified/Functional Beverages: % Value 2012-2016
    Table 38 LBN Brand Shares of Fortified/Functional Beverages: % Value 2013-2016
    Table 39 Distribution of Fortified/Functional Beverages by Format: % Value 2011-2016
    Table 40 Forecast Sales of Fortified/Functional Beverages by Category: Value 2016-2021
    Table 41 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 42 Sales of Fortified/Functional Packaged Food by Category: Value 2011-2016
    Table 43 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2011-2016
    Table 44 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2011-2016
    Table 45 Key Functional Ingredients in Fortified/Functional Bread: % Value 2011-2016
    Table 46 Key Functional Ingredients in Fortified/Functional Chocolate Confectionery: % Value 2011-2016
    Table 47 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2011-2016
    Table 48 Key Functional Ingredients in Fortified/Functional Flavoured Milk Drinks: % Value 2011-2016
    Table 49 Key Functional Ingredients in Fortified/Functional Milk: % Value 2011-2016
    Table 50 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2011-2016
    Table 51 Key Functional Ingredients in Fortified/Functional Cereal Bars: % Value 2011-2016
    Table 52 Sales of Fortified/Functional Dairy-based Yoghurt by Standard Fat vs Reduced Fat: % Value 2011-2016
    Table 53 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2012-2016
    Table 54 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2013-2016
    Table 55 LBN Brand Shares of Fortified/Functional Bread: % Value 2013-2016
    Table 56 Distribution of Fortified/Functional Packaged Food by Format: % Value 2011-2016
    Table 57 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2016-2021
    Table 58 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 59 Sales of Free From by Category: Value 2011-2016
    Table 60 Sales of Free From by Category: % Value Growth 2011-2016
    Table 61 Free From Lactose Dairy by Type: % Value 2011-2016
    Table 62 NBO Company Shares of Free From: % Value 2012-2016
    Table 63 LBN Brand Shares of Free From: % Value 2013-2016
    Table 64 Distribution of Free From by Format: % Value 2011-2016
    Table 65 Forecast Sales of Free From by Category: Value 2016-2021
    Table 66 Forecast Sales of Free From by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 67 Sales of NH Beverages by Category: Value 2011-2016
    Table 68 Sales of NH Beverages by Category: % Value Growth 2011-2016
    Table 69 NBO Company Shares of NH Beverages: % Value 2012-2016
    Table 70 LBN Brand Shares of NH Beverages: % Value 2013-2016
    Table 71 Distribution of NH Beverages by Format: % Value 2011-2016
    Table 72 Forecast Sales of NH Beverages by Category: Value 2016-2021
    Table 73 Forecast Sales of NH Beverages by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 74 Sales of NH Packaged Food by Category: Value 2011-2016
    Table 75 Sales of NH Packaged Food by Category: % Value Growth 2011-2016
    Table 76 NBO Company Shares of NH Packaged Food: % Value 2012-2016
    Table 77 LBN Brand Shares of NH Packaged Food: % Value 2013-2016
    Table 78 Distribution of NH Packaged Food by Format: % Value 2011-2016
    Table 79 Forecast Sales of NH Packaged Food by Category: Value 2016-2021
    Table 80 Forecast Sales of NH Packaged Food by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 81 Sales of Organic Beverages by Category: Value 2011-2016
    Table 82 Sales of Organic Beverages by Category: % Value Growth 2011-2016
    Table 83 NBO Company Shares of Organic Beverages: % Value 2012-2016
    Table 84 LBN Brand Shares of Organic Beverages: % Value 2013-2016
    Table 85 Distribution of Organic Beverages by Format: % Value 2011-2016
    Table 86 Forecast Sales of Organic Beverages by Category: Value 2016-2021
    Table 87 Forecast Sales of Organic Beverages by Category: % Value Growth 2016-2021
    Headlines
    Trends
    Competitive Landscape
    Prospects
    Category Data
    Table 88 Sales of Organic Packaged Food by Category: Value 2011-2016
    Table 89 Sales of Organic Packaged Food by Category: % Value Growth 2011-2016
    Table 90 NBO Company Shares of Organic Packaged Food: % Value 2012-2016
    Table 91 LBN Brand Shares of Organic Packaged Food: % Value 2013-2016
    Table 92 Distribution of Organic Packaged Food by Format: % Value 2011-2016
    Table 93 Forecast Sales of Organic Packaged Food by Category: Value 2016-2021
    Table 94 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2016-2021

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