This report contains market size and forecasts of Casual Attire in global, including the following market information:
Global Casual Attire Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global Casual Attire Market Sales, 2017-2022, 2023-2028, (Units)
Global top five Casual Attire companies in 2021 (%)
The global Casual Attire market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period 2022-2028.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Jeans Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Casual Attire include LEE, GAP, Levi's, JACK&JONES, Uniqlo, bossini, Semir, Metersbonwe and JEANSWEST, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
Publisher has surveyed the Casual Attire manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Casual Attire Market, by Type, 2017-2022, 2023-2028 ($ Millions) & (Units)
Global Casual Attire Market Segment Percentages, by Type, 2021 (%)
Jeans
Sweaters
T-shirts
Others
Global Casual Attire Market, by Sales Channel, 2017-2022, 2023-2028 ($ Millions) & (Units)
Global Casual Attire Market Segment Percentages, by Sales Channel, 2021 (%)
Online
Offline
Global Casual Attire Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions) & (Units)
Global Casual Attire Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Casual Attire revenues in global market, 2017-2022 (Estimated), ($ millions)
Key companies Casual Attire revenues share in global market, 2021 (%)
Key companies Casual Attire sales in global market, 2017-2022 (Estimated), (Units)
Key companies Casual Attire sales share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
LEE
GAP
Levi's
JACK&JONES
Uniqlo
bossini
Semir
Metersbonwe
JEANSWEST
TONLION
Giordano
H&M
Table of Contents
1 Introduction to Research & Analysis Reports
1.1 Casual Attire Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Sales Channel
1.3 Global Casual Attire Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Casual Attire Overall Market Size
2.1 Global Casual Attire Market Size: 2021 VS 2028
2.2 Global Casual Attire Revenue, Prospects & Forecasts: 2017-2028
2.3 Global Casual Attire Sales: 2017-2028
3 Company Landscape
3.1 Top Casual Attire Players in Global Market
3.2 Top Global Casual Attire Companies Ranked by Revenue
3.3 Global Casual Attire Revenue by Companies
3.4 Global Casual Attire Sales by Companies
3.5 Global Casual Attire Price by Manufacturer (2017-2022)
3.6 Top 3 and Top 5 Casual Attire Companies in Global Market, by Revenue in 2021
3.7 Global Manufacturers Casual Attire Product Type
3.8 Tier 1, Tier 2 and Tier 3 Casual Attire Players in Global Market
3.8.1 List of Global Tier 1 Casual Attire Companies
3.8.2 List of Global Tier 2 and Tier 3 Casual Attire Companies
4 Sights by Product
4.1 Overview
4.1.1 By Type - Global Casual Attire Market Size Markets, 2021 & 2028
4.1.2 Jeans
4.1.3 Sweaters
4.1.4 T-shirts
4.1.5 Others
4.2 By Type - Global Casual Attire Revenue & Forecasts
4.2.1 By Type - Global Casual Attire Revenue, 2017-2022
4.2.2 By Type - Global Casual Attire Revenue, 2023-2028
4.2.3 By Type - Global Casual Attire Revenue Market Share, 2017-2028
4.3 By Type - Global Casual Attire Sales & Forecasts
4.3.1 By Type - Global Casual Attire Sales, 2017-2022
4.3.2 By Type - Global Casual Attire Sales, 2023-2028
4.3.3 By Type - Global Casual Attire Sales Market Share, 2017-2028
4.4 By Type - Global Casual Attire Price (Manufacturers Selling Prices), 2017-2028
5 Sights By Sales Channel
5.1 Overview
5.1.1 By Sales Channel - Global Casual Attire Market Size, 2021 & 2028
5.1.2 Online
5.1.3 Offline
5.2 By Sales Channel - Global Casual Attire Revenue & Forecasts
5.2.1 By Sales Channel - Global Casual Attire Revenue, 2017-2022
5.2.2 By Sales Channel - Global Casual Attire Revenue, 2023-2028
5.2.3 By Sales Channel - Global Casual Attire Revenue Market Share, 2017-2028
5.3 By Sales Channel - Global Casual Attire Sales & Forecasts
5.3.1 By Sales Channel - Global Casual Attire Sales, 2017-2022
5.3.2 By Sales Channel - Global Casual Attire Sales, 2023-2028
5.3.3 By Sales Channel - Global Casual Attire Sales Market Share, 2017-2028
5.4 By Sales Channel - Global Casual Attire Price (Manufacturers Selling Prices), 2017-2028
6 Sights by Region
6.1 By Region - Global Casual Attire Market Size, 2021 & 2028
6.2 By Region - Global Casual Attire Revenue & Forecasts
6.2.1 By Region - Global Casual Attire Revenue, 2017-2022
6.2.2 By Region - Global Casual Attire Revenue, 2023-2028
6.2.3 By Region - Global Casual Attire Revenue Market Share, 2017-2028
6.3 By Region - Global Casual Attire Sales & Forecasts
6.3.1 By Region - Global Casual Attire Sales, 2017-2022
6.3.2 By Region - Global Casual Attire Sales, 2023-2028
6.3.3 By Region - Global Casual Attire Sales Market Share, 2017-2028
6.4 North America
6.4.1 By Country - North America Casual Attire Revenue, 2017-2028
6.4.2 By Country - North America Casual Attire Sales, 2017-2028
6.4.3 US Casual Attire Market Size, 2017-2028
6.4.4 Canada Casual Attire Market Size, 2017-2028
6.4.5 Mexico Casual Attire Market Size, 2017-2028
6.5 Europe
6.5.1 By Country - Europe Casual Attire Revenue, 2017-2028
6.5.2 By Country - Europe Casual Attire Sales, 2017-2028
6.5.3 Germany Casual Attire Market Size, 2017-2028
6.5.4 France Casual Attire Market Size, 2017-2028
6.5.5 U.K. Casual Attire Market Size, 2017-2028
6.5.6 Italy Casual Attire Market Size, 2017-2028
6.5.7 Russia Casual Attire Market Size, 2017-2028
6.5.8 Nordic Countries Casual Attire Market Size, 2017-2028
6.5.9 Benelux Casual Attire Market Size, 2017-2028
6.6 Asia
6.6.1 By Region - Asia Casual Attire Revenue, 2017-2028
6.6.2 By Region - Asia Casual Attire Sales, 2017-2028
6.6.3 China Casual Attire Market Size, 2017-2028
6.6.4 Japan Casual Attire Market Size, 2017-2028
6.6.5 South Korea Casual Attire Market Size, 2017-2028
6.6.6 Southeast Asia Casual Attire Market Size, 2017-2028
6.6.7 India Casual Attire Market Size, 2017-2028
6.7 South America
6.7.1 By Country - South America Casual Attire Revenue, 2017-2028
6.7.2 By Country - South America Casual Attire Sales, 2017-2028
6.7.3 Brazil Casual Attire Market Size, 2017-2028
6.7.4 Argentina Casual Attire Market Size, 2017-2028
6.8 Middle East & Africa
6.8.1 By Country - Middle East & Africa Casual Attire Revenue, 2017-2028
6.8.2 By Country - Middle East & Africa Casual Attire Sales, 2017-2028
6.8.3 Turkey Casual Attire Market Size, 2017-2028
6.8.4 Israel Casual Attire Market Size, 2017-2028
6.8.5 Saudi Arabia Casual Attire Market Size, 2017-2028
6.8.6 UAE Casual Attire Market Size, 2017-2028
7 Manufacturers & Brands Profiles
7.1 LEE
7.1.1 LEE Corporate Summary
7.1.2 LEE Business Overview
7.1.3 LEE Casual Attire Major Product Offerings
7.1.4 LEE Casual Attire Sales and Revenue in Global (2017-2022)
7.1.5 LEE Key News
7.2 GAP
7.2.1 GAP Corporate Summary
7.2.2 GAP Business Overview
7.2.3 GAP Casual Attire Major Product Offerings
7.2.4 GAP Casual Attire Sales and Revenue in Global (2017-2022)
7.2.5 GAP Key News
7.3 Levi's
7.3.1 Levi's Corporate Summary
7.3.2 Levi's Business Overview
7.3.3 Levi's Casual Attire Major Product Offerings
7.3.4 Levi's Casual Attire Sales and Revenue in Global (2017-2022)
7.3.5 Levi's Key News
7.4 JACK&JONES
7.4.1 JACK&JONES Corporate Summary
7.4.2 JACK&JONES Business Overview
7.4.3 JACK&JONES Casual Attire Major Product Offerings
7.4.4 JACK&JONES Casual Attire Sales and Revenue in Global (2017-2022)
7.4.5 JACK&JONES Key News
7.5 Uniqlo
7.5.1 Uniqlo Corporate Summary
7.5.2 Uniqlo Business Overview
7.5.3 Uniqlo Casual Attire Major Product Offerings
7.5.4 Uniqlo Casual Attire Sales and Revenue in Global (2017-2022)
7.5.5 Uniqlo Key News
7.6 bossini
7.6.1 bossini Corporate Summary
7.6.2 bossini Business Overview
7.6.3 bossini Casual Attire Major Product Offerings
7.6.4 bossini Casual Attire Sales and Revenue in Global (2017-2022)
7.6.5 bossini Key News
7.7 Semir
7.7.1 Semir Corporate Summary
7.7.2 Semir Business Overview
7.7.3 Semir Casual Attire Major Product Offerings
7.7.4 Semir Casual Attire Sales and Revenue in Global (2017-2022)
7.7.5 Semir Key News
7.8 Metersbonwe
7.8.1 Metersbonwe Corporate Summary
7.8.2 Metersbonwe Business Overview
7.8.3 Metersbonwe Casual Attire Major Product Offerings
7.8.4 Metersbonwe Casual Attire Sales and Revenue in Global (2017-2022)
7.8.5 Metersbonwe Key News
7.9 JEANSWEST
7.9.1 JEANSWEST Corporate Summary
7.9.2 JEANSWEST Business Overview
7.9.3 JEANSWEST Casual Attire Major Product Offerings
7.9.4 JEANSWEST Casual Attire Sales and Revenue in Global (2017-2022)
7.9.5 JEANSWEST Key News
7.10 TONLION
7.10.1 TONLION Corporate Summary
7.10.2 TONLION Business Overview
7.10.3 TONLION Casual Attire Major Product Offerings
7.10.4 TONLION Casual Attire Sales and Revenue in Global (2017-2022)
7.10.5 TONLION Key News
7.11 Giordano
7.11.1 Giordano Corporate Summary
7.11.2 Giordano Casual Attire Business Overview
7.11.3 Giordano Casual Attire Major Product Offerings
7.11.4 Giordano Casual Attire Sales and Revenue in Global (2017-2022)
7.11.5 Giordano Key News
7.12 H&M
7.12.1 H&M Corporate Summary
7.12.2 H&M Casual Attire Business Overview
7.12.3 H&M Casual Attire Major Product Offerings
7.12.4 H&M Casual Attire Sales and Revenue in Global (2017-2022)
7.12.5 H&M Key News
8 Global Casual Attire Production Capacity, Analysis
8.1 Global Casual Attire Production Capacity, 2017-2028
8.2 Casual Attire Production Capacity of Key Manufacturers in Global Market
8.3 Global Casual Attire Production by Region
9 Key Market Trends, Opportunity, Drivers and Restraints
9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints
10 Casual Attire Supply Chain Analysis
10.1 Casual Attire Industry Value Chain
10.2 Casual Attire Upstream Market
10.3 Casual Attire Downstream and Clients
10.4 Marketing Channels Analysis
10.4.1 Marketing Channels
10.4.2 Casual Attire Distributors and Sales Agents in Global
11 Conclusion
12 Appendix
12.1 Note
12.2 Examples of Clients
12.3 Disclaimer
List of Tables
Table 1. Key Players of Casual Attire in Global Market
Table 2. Top Casual Attire Players in Global Market, Ranking by Revenue (2021)
Table 3. Global Casual Attire Revenue by Companies, (US$, Mn), 2017-2022
Table 4. Global Casual Attire Revenue Share by Companies, 2017-2022
Table 5. Global Casual Attire Sales by Companies, (Units), 2017-2022
Table 6. Global Casual Attire Sales Share by Companies, 2017-2022
Table 7. Key Manufacturers Casual Attire Price (2017-2022) & (US$/Unit)
Table 8. Global Manufacturers Casual Attire Product Type
Table 9. List of Global Tier 1 Casual Attire Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Casual Attire Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type - Global Casual Attire Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Global Casual Attire Revenue (US$, Mn), 2017-2022
Table 13. By Type - Global Casual Attire Revenue (US$, Mn), 2023-2028
Table 14. By Type - Global Casual Attire Sales (Units), 2017-2022
Table 15. By Type - Global Casual Attire Sales (Units), 2023-2028
Table 16. By Sales Channel - Global Casual Attire Revenue, (US$, Mn), 2021 & 2028
Table 17. By Sales Channel - Global Casual Attire Revenue (US$, Mn), 2017-2022
Table 18. By Sales Channel - Global Casual Attire Revenue (US$, Mn), 2023-2028
Table 19. By Sales Channel - Global Casual Attire Sales (Units), 2017-2022
Table 20. By Sales Channel - Global Casual Attire Sales (Units), 2023-2028
Table 21. By Region - Global Casual Attire Revenue, (US$, Mn), 2021 VS 2028
Table 22. By Region - Global Casual Attire Revenue (US$, Mn), 2017-2022
Table 23. By Region - Global Casual Attire Revenue (US$, Mn), 2023-2028
Table 24. By Region - Global Casual Attire Sales (Units), 2017-2022
Table 25. By Region - Global Casual Attire Sales (Units), 2023-2028
Table 26. By Country - North America Casual Attire Revenue, (US$, Mn), 2017-2022
Table 27. By Country - North America Casual Attire Revenue, (US$, Mn), 2023-2028
Table 28. By Country - North America Casual Attire Sales, (Units), 2017-2022
Table 29. By Country - North America Casual Attire Sales, (Units), 2023-2028
Table 30. By Country - Europe Casual Attire Revenue, (US$, Mn), 2017-2022
Table 31. By Country - Europe Casual Attire Revenue, (US$, Mn), 2023-2028
Table 32. By Country - Europe Casual Attire Sales, (Units), 2017-2022
Table 33. By Country - Europe Casual Attire Sales, (Units), 2023-2028
Table 34. By Region - Asia Casual Attire Revenue, (US$, Mn), 2017-2022
Table 35. By Region - Asia Casual Attire Revenue, (US$, Mn), 2023-2028
Table 36. By Region - Asia Casual Attire Sales, (Units), 2017-2022
Table 37. By Region - Asia Casual Attire Sales, (Units), 2023-2028
Table 38. By Country - South America Casual Attire Revenue, (US$, Mn), 2017-2022
Table 39. By Country - South America Casual Attire Revenue, (US$, Mn), 2023-2028
Table 40. By Country - South America Casual Attire Sales, (Units), 2017-2022
Table 41. By Country - South America Casual Attire Sales, (Units), 2023-2028
Table 42. By Country - Middle East & Africa Casual Attire Revenue, (US$, Mn), 2017-2022
Table 43. By Country - Middle East & Africa Casual Attire Revenue, (US$, Mn), 2023-2028
Table 44. By Country - Middle East & Africa Casual Attire Sales, (Units), 2017-2022
Table 45. By Country - Middle East & Africa Casual Attire Sales, (Units), 2023-2028
Table 46. LEE Corporate Summary
Table 47. LEE Casual Attire Product Offerings
Table 48. LEE Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 49. GAP Corporate Summary
Table 50. GAP Casual Attire Product Offerings
Table 51. GAP Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 52. Levi's Corporate Summary
Table 53. Levi's Casual Attire Product Offerings
Table 54. Levi's Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 55. JACK&JONES Corporate Summary
Table 56. JACK&JONES Casual Attire Product Offerings
Table 57. JACK&JONES Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 58. Uniqlo Corporate Summary
Table 59. Uniqlo Casual Attire Product Offerings
Table 60. Uniqlo Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 61. bossini Corporate Summary
Table 62. bossini Casual Attire Product Offerings
Table 63. bossini Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 64. Semir Corporate Summary
Table 65. Semir Casual Attire Product Offerings
Table 66. Semir Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 67. Metersbonwe Corporate Summary
Table 68. Metersbonwe Casual Attire Product Offerings
Table 69. Metersbonwe Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 70. JEANSWEST Corporate Summary
Table 71. JEANSWEST Casual Attire Product Offerings
Table 72. JEANSWEST Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 73. TONLION Corporate Summary
Table 74. TONLION Casual Attire Product Offerings
Table 75. TONLION Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 76. Giordano Corporate Summary
Table 77. Giordano Casual Attire Product Offerings
Table 78. Giordano Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 79. H&M Corporate Summary
Table 80. H&M Casual Attire Product Offerings
Table 81. H&M Casual Attire Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 82. Casual Attire Production Capacity (Units) of Key Manufacturers in Global Market, 2020-2022 (Units)
Table 83. Global Casual Attire Capacity Market Share of Key Manufacturers, 2020-2022
Table 84. Global Casual Attire Production by Region, 2017-2022 (Units)
Table 85. Global Casual Attire Production by Region, 2023-2028 (Units)
Table 86. Casual Attire Market Opportunities & Trends in Global Market
Table 87. Casual Attire Market Drivers in Global Market
Table 88. Casual Attire Market Restraints in Global Market
Table 89. Casual Attire Raw Materials
Table 90. Casual Attire Raw Materials Suppliers in Global Market
Table 91. Typical Casual Attire Downstream
Table 92. Casual Attire Downstream Clients in Global Market
Table 93. Casual Attire Distributors and Sales Agents in Global Market
List of Figures
Figure 1. Casual Attire Segment by Type
Figure 2. Casual Attire Segment by Sales Channel
Figure 3. Global Casual Attire Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Casual Attire Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Casual Attire Revenue, 2017-2028 (US$, Mn)
Figure 7. Casual Attire Sales in Global Market: 2017-2028 (Units)
Figure 8. The Top 3 and 5 Players Market Share by Casual Attire Revenue in 2021
Figure 9. By Type - Global Casual Attire Sales Market Share, 2017-2028
Figure 10. By Type - Global Casual Attire Revenue Market Share, 2017-2028
Figure 11. By Type - Global Casual Attire Price (US$/Unit), 2017-2028
Figure 12. By Sales Channel - Global Casual Attire Sales Market Share, 2017-2028
Figure 13. By Sales Channel - Global Casual Attire Revenue Market Share, 2017-2028
Figure 14. By Sales Channel - Global Casual Attire Price (US$/Unit), 2017-2028
Figure 15. By Region - Global Casual Attire Sales Market Share, 2017-2028
Figure 16. By Region - Global Casual Attire Revenue Market Share, 2017-2028
Figure 17. By Country - North America Casual Attire Revenue Market Share, 2017-2028
Figure 18. By Country - North America Casual Attire Sales Market Share, 2017-2028
Figure 19. US Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 20. Canada Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 21. Mexico Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 22. By Country - Europe Casual Attire Revenue Market Share, 2017-2028
Figure 23. By Country - Europe Casual Attire Sales Market Share, 2017-2028
Figure 24. Germany Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 25. France Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 26. U.K. Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 27. Italy Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 28. Russia Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 29. Nordic Countries Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 30. Benelux Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 31. By Region - Asia Casual Attire Revenue Market Share, 2017-2028
Figure 32. By Region - Asia Casual Attire Sales Market Share, 2017-2028
Figure 33. China Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 34. Japan Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 35. South Korea Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 36. Southeast Asia Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 37. India Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 38. By Country - South America Casual Attire Revenue Market Share, 2017-2028
Figure 39. By Country - South America Casual Attire Sales Market Share, 2017-2028
Figure 40. Brazil Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 41. Argentina Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 42. By Country - Middle East & Africa Casual Attire Revenue Market Share, 2017-2028
Figure 43. By Country - Middle East & Africa Casual Attire Sales Market Share, 2017-2028
Figure 44. Turkey Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 45. Israel Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 46. Saudi Arabia Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 47. UAE Casual Attire Revenue, (US$, Mn), 2017-2028
Figure 48. Global Casual Attire Production Capacity (Units), 2017-2028
Figure 49. The Percentage of Production Casual Attire by Region, 2021 VS 2028
Figure 50. Casual Attire Industry Value Chain
Figure 51. Marketing Channels