This report contains market size and forecasts of Digital Ad Spending in Global, including the following market information:
Global Digital Ad Spending Market Revenue, 2016-2021, 2022-2027, ($ millions)
Global top five companies in 2020 (%)
The global Digital Ad Spending market was valued at xx million in 2020 and is projected to reach US$ xx million by 2027, at a CAGR of xx% during the forecast period.
Publisher, INC (MMG) has surveyed the Digital Ad Spending companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Digital Ad Spending Market, By Type, 2016-2021, 2022-2027 ($ millions)
Global Digital Ad Spending Market Segment Percentages, By Type, 2020 (%)
Display Ads
Social Media
Native Advertising
Search Ads
Video Ads
Others
China Digital Ad Spending Market, By Application, 2016-2021, 2022-2027 ($ millions)
China Digital Ad Spending Market Segment Percentages, By Application, 2020 (%)
Retail & eCommerce
BFSI
Automotive
IT & Telecom
Media & Entertainment
Healthcare
Government
Transportation
Others
Global Digital Ad Spending Market, By Region and Country, 2016-2021, 2022-2027 ($ Millions)
Global Digital Ad Spending Market Segment Percentages, By Region and Country, 2020 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Total Digital Ad Spending Market Competitors Revenues in Global, by Players 2016-2021 (Estimated), ($ millions)
Total Digital Ad Spending Market Competitors Revenues Share in Global, by Players 2020 (%)
Further, the report presents profiles of competitors in the market, including the following:
Alibaba
AdColony
Adknowledge
Amazon
Apple
Applovin Corporation
Baidu
Chartboost
Facebook
Google
IAC (InterActiveCorp)
Microsoft Corporation
MMedia Group
Sina Corporation
Taboola
Tencent Holdings
TubeMogul
Twitter
Unity Technologies
Yahoo
Table of Contents
1 Introduction to Research & Analysis Reports
1.1 Digital Ad Spending Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Digital Ad Spending Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Digital Ad Spending Overall Market Size
2.1 Global Digital Ad Spending Market Size: 2021 VS 2027
2.2 Global Digital Ad Spending Market Size, Prospects & Forecasts: 2016-2027
2.3 Key Market Trends, Opportunity, Drivers and Restraints
2.3.1 Market Opportunities & Trends
2.3.2 Market Drivers
2.3.3 Market Restraints
3 Company Landscape
3.1 Top Digital Ad Spending Players in Global Market
3.2 Top Global Digital Ad Spending Companies Ranked by Revenue
3.3 Global Digital Ad Spending Revenue by Companies
3.4 Top 3 and Top 5 Digital Ad Spending Companies in Global Market, by Revenue in 2020
3.5 Global Companies Digital Ad Spending Product Type
3.6 Tier 1, Tier 2 and Tier 3 Digital Ad Spending Players in Global Market
3.6.1 List of Global Tier 1 Digital Ad Spending Companies
3.6.2 List of Global Tier 2 and Tier 3 Digital Ad Spending Companies
4 Market Sights by Product
4.1 Overview
4.1.1 By Type - Global Digital Ad Spending Market Size Markets, 2021 & 2027
4.1.2 Display Ads
4.1.3 Social Media
4.1.4 Native Advertising
4.1.5 Search Ads
4.1.6 Video Ads
4.1.7 Others
4.2 By Type - Global Digital Ad Spending Revenue & Forecasts
4.2.1 By Type - Global Digital Ad Spending Revenue, 2016-2021
4.2.2 By Type - Global Digital Ad Spending Revenue, 2022-2027
4.2.3 By Type - Global Digital Ad Spending Revenue Market Share, 2016-2027
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Digital Ad Spending Market Size, 2021 & 2027
5.1.2 Retail & eCommerce
5.1.3 BFSI
5.1.4 Automotive
5.1.5 IT & Telecom
5.1.6 Media & Entertainment
5.1.7 Healthcare
5.1.8 Government
5.1.9 Transportation
5.1.10 Others
5.2 By Application - Global Digital Ad Spending Revenue & Forecasts
5.2.1 By Application - Global Digital Ad Spending Revenue, 2016-2021
5.2.2 By Application - Global Digital Ad Spending Revenue, 2022-2027
5.2.3 By Application - Global Digital Ad Spending Revenue Market Share, 2016-2027
6 Sights by Region
6.1 By Region - Global Digital Ad Spending Market Size, 2021 & 2027
6.2 By Region - Global Digital Ad Spending Revenue & Forecasts
6.2.1 By Region - Global Digital Ad Spending Revenue, 2016-2021
6.2.2 By Region - Global Digital Ad Spending Revenue, 2022-2027
6.2.3 By Region - Global Digital Ad Spending Revenue Market Share, 2016-2027
6.3 North America
6.3.1 By Country - North America Digital Ad Spending Revenue, 2016-2027
6.3.2 US Digital Ad Spending Market Size, 2016-2027
6.3.3 Canada Digital Ad Spending Market Size, 2016-2027
6.3.4 Mexico Digital Ad Spending Market Size, 2016-2027
6.4 Europe
6.4.1 By Country - Europe Digital Ad Spending Revenue, 2016-2027
6.4.2 Germany Digital Ad Spending Market Size, 2016-2027
6.4.3 France Digital Ad Spending Market Size, 2016-2027
6.4.4 U.K. Digital Ad Spending Market Size, 2016-2027
6.4.5 Italy Digital Ad Spending Market Size, 2016-2027
6.4.6 Russia Digital Ad Spending Market Size, 2016-2027
6.4.7 Nordic Countries Digital Ad Spending Market Size, 2016-2027
6.4.8 Benelux Digital Ad Spending Market Size, 2016-2027
6.5 Asia
6.5.1 By Region - Asia Digital Ad Spending Revenue, 2016-2027
6.5.2 China Digital Ad Spending Market Size, 2016-2027
6.5.3 Japan Digital Ad Spending Market Size, 2016-2027
6.5.4 South Korea Digital Ad Spending Market Size, 2016-2027
6.5.5 Southeast Asia Digital Ad Spending Market Size, 2016-2027
6.5.6 India Digital Ad Spending Market Size, 2016-2027
6.6 South America
6.6.1 By Country - South America Digital Ad Spending Revenue, 2016-2027
6.6.2 Brazil Digital Ad Spending Market Size, 2016-2027
6.6.3 Argentina Digital Ad Spending Market Size, 2016-2027
6.7 Middle East & Africa
6.7.1 By Country - Middle East & Africa Digital Ad Spending Revenue, 2016-2027
6.7.2 Turkey Digital Ad Spending Market Size, 2016-2027
6.7.3 Israel Digital Ad Spending Market Size, 2016-2027
6.7.4 Saudi Arabia Digital Ad Spending Market Size, 2016-2027
6.7.5 UAE Digital Ad Spending Market Size, 2016-2027
7 Players Profiles
7.1 Alibaba
7.1.1 Alibaba Corporate Summary
7.1.2 Alibaba Business Overview
7.1.3 Alibaba Digital Ad Spending Major Product Offerings
7.1.4 Alibaba Digital Ad Spending Revenue in Global (2016-2021)
7.1.5 Alibaba Key News
7.2 AdColony
7.2.1 AdColony Corporate Summary
7.2.2 AdColony Business Overview
7.2.3 AdColony Digital Ad Spending Major Product Offerings
7.2.4 AdColony Digital Ad Spending Revenue in Global (2016-2021)
7.2.5 AdColony Key News
7.3 Adknowledge
7.3.1 Adknowledge Corporate Summary
7.3.2 Adknowledge Business Overview
7.3.3 Adknowledge Digital Ad Spending Major Product Offerings
7.3.4 Adknowledge Digital Ad Spending Revenue in Global (2016-2021)
7.3.5 Adknowledge Key News
7.4 Amazon
7.4.1 Amazon Corporate Summary
7.4.2 Amazon Business Overview
7.4.3 Amazon Digital Ad Spending Major Product Offerings
7.4.4 Amazon Digital Ad Spending Revenue in Global (2016-2021)
7.4.5 Amazon Key News
7.5 Apple
7.5.1 Apple Corporate Summary
7.5.2 Apple Business Overview
7.5.3 Apple Digital Ad Spending Major Product Offerings
7.5.4 Apple Digital Ad Spending Revenue in Global (2016-2021)
7.5.5 Apple Key News
7.6 Applovin Corporation
7.6.1 Applovin Corporation Corporate Summary
7.6.2 Applovin Corporation Business Overview
7.6.3 Applovin Corporation Digital Ad Spending Major Product Offerings
7.6.4 Applovin Corporation Digital Ad Spending Revenue in Global (2016-2021)
7.6.5 Applovin Corporation Key News
7.7 Baidu
7.7.1 Baidu Corporate Summary
7.7.2 Baidu Business Overview
7.7.3 Baidu Digital Ad Spending Major Product Offerings
7.4.4 Baidu Digital Ad Spending Revenue in Global (2016-2021)
7.7.5 Baidu Key News
7.8 Chartboost
7.8.1 Chartboost Corporate Summary
7.8.2 Chartboost Business Overview
7.8.3 Chartboost Digital Ad Spending Major Product Offerings
7.8.4 Chartboost Digital Ad Spending Revenue in Global (2016-2021)
7.8.5 Chartboost Key News
7.9 Facebook
7.9.1 Facebook Corporate Summary
7.9.2 Facebook Business Overview
7.9.3 Facebook Digital Ad Spending Major Product Offerings
7.9.4 Facebook Digital Ad Spending Revenue in Global (2016-2021)
7.9.5 Facebook Key News
7.10 Google
7.10.1 Google Corporate Summary
7.10.2 Google Business Overview
7.10.3 Google Digital Ad Spending Major Product Offerings
7.10.4 Google Digital Ad Spending Revenue in Global (2016-2021)
7.10.5 Google Key News
7.11 IAC (InterActiveCorp)
7.11.1 IAC (InterActiveCorp) Corporate Summary
7.11.2 IAC (InterActiveCorp) Business Overview
7.11.3 IAC (InterActiveCorp) Digital Ad Spending Major Product Offerings
7.11.4 IAC (InterActiveCorp) Digital Ad Spending Revenue in Global (2016-2021)
7.11.5 IAC (InterActiveCorp) Key News
7.12 Microsoft Corporation
7.12.1 Microsoft Corporation Corporate Summary
7.12.2 Microsoft Corporation Business Overview
7.12.3 Microsoft Corporation Digital Ad Spending Major Product Offerings
7.12.4 Microsoft Corporation Digital Ad Spending Revenue in Global (2016-2021)
7.12.5 Microsoft Corporation Key News
7.13 MMedia Group
7.13.1 MMedia Group Corporate Summary
7.13.2 MMedia Group Business Overview
7.13.3 MMedia Group Digital Ad Spending Major Product Offerings
7.13.4 MMedia Group Digital Ad Spending Revenue in Global (2016-2021)
7.13.5 MMedia Group Key News
7.14 Sina Corporation
7.14.1 Sina Corporation Corporate Summary
7.14.2 Sina Corporation Business Overview
7.14.3 Sina Corporation Digital Ad Spending Major Product Offerings
7.14.4 Sina Corporation Digital Ad Spending Revenue in Global (2016-2021)
7.14.5 Sina Corporation Key News
7.15 Taboola
7.15.1 Taboola Corporate Summary
7.15.2 Taboola Business Overview
7.15.3 Taboola Digital Ad Spending Major Product Offerings
7.15.4 Taboola Digital Ad Spending Revenue in Global (2016-2021)
7.15.5 Taboola Key News
7.16 Tencent Holdings
7.16.1 Tencent Holdings Corporate Summary
7.16.2 Tencent Holdings Business Overview
7.16.3 Tencent Holdings Digital Ad Spending Major Product Offerings
7.16.4 Tencent Holdings Digital Ad Spending Revenue in Global (2016-2021)
7.16.5 Tencent Holdings Key News
7.17 TubeMogul
7.17.1 TubeMogul Corporate Summary
7.17.2 TubeMogul Business Overview
7.17.3 TubeMogul Digital Ad Spending Major Product Offerings
7.17.4 TubeMogul Digital Ad Spending Revenue in Global (2016-2021)
7.17.5 TubeMogul Key News
7.18 Twitter
7.18.1 Twitter Corporate Summary
7.18.2 Twitter Business Overview
7.18.3 Twitter Digital Ad Spending Major Product Offerings
7.18.4 Twitter Digital Ad Spending Revenue in Global (2016-2021)
7.18.5 Twitter Key News
7.19 Unity Technologies
7.19.1 Unity Technologies Corporate Summary
7.19.2 Unity Technologies Business Overview
7.19.3 Unity Technologies Digital Ad Spending Major Product Offerings
7.19.4 Unity Technologies Digital Ad Spending Revenue in Global (2016-2021)
7.19.5 Unity Technologies Key News
7.20 Yahoo
7.20.1 Yahoo Corporate Summary
7.20.2 Yahoo Business Overview
7.20.3 Yahoo Digital Ad Spending Major Product Offerings
7.20.4 Yahoo Digital Ad Spending Revenue in Global (2016-2021)
7.20.5 Yahoo Key News
8 Conclusion
9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
List of Tables
Table 1. Digital Ad Spending Market Opportunities & Trends in Global Market
Table 2. Digital Ad Spending Market Drivers in Global Market
Table 3. Digital Ad Spending Market Restraints in Global Market
Table 4. Key Players of Digital Ad Spending in Global Market
Table 5. Top Digital Ad Spending Players in Global Market, Ranking by Revenue (2019)
Table 6. Global Digital Ad Spending Revenue by Companies, (US$, Mn), 2016-2021
Table 7. Global Digital Ad Spending Revenue Share by Companies, 2016-2021
Table 8. Global Companies Digital Ad Spending Product Type
Table 9. List of Global Tier 1 Digital Ad Spending Companies, Revenue (US$, Mn) in 2020 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Digital Ad Spending Companies, Revenue (US$, Mn) in 2020 and Market Share
Table 11. By Type
Alibaba
AdColony
Adknowledge
Amazon
Apple
Applovin Corporation
Baidu
Chartboost
Facebook
Google
IAC (InterActiveCorp)
Microsoft Corporation
MMedia Group
Sina Corporation
Taboola
Tencent Holdings
TubeMogul
Twitter
Unity Technologies
Yahoo