Safety and security is the major aspect that could act as a driver for the Automotive Head-Up Display market. This aspect has always been crucial for the consumers as well as the auto manufacturer's perspective. In case of accidents, the Automotive Head-Up Displays can send an SOS message along with the coordinates of the driver's location. In case of theft, the owners can track their vehicles easily using a smart phone app developed for this purpose. In addition, substantial growth in the automotive production and increasing demand for luxury and premium car, due to substantial increase in disposable income in the countries such as India and China are largely contributing to the growing demand for innovative technologies in the vehicle. Growing automobile sector, especially in the Asia-Pacific region, would provide ample growth opportunity for the automotive head-up display market. The global automotive Head-Up Display market is bifurcated based on technology and vehicle type. Windshield and Combiners are the two major technologies analyzed in the study. In 2014, windshield technology dominated the global automotive Head-Up Display market with a maximum share in terms of revenue. On the bases of types of vehicle that uses this technology, global automotive Head-Up Display market is segmented into luxury car, premium car and SUV's. In 2015, adoption of the technology in the luxury car is estimated to dominate the market with maximum share in terms of revenue. SUV on the other hand is expected to adopt the Head-Up Display system at a higher pace during the forecast period. Also, for better understanding of automotive Head-Up Display market penetration, the market is analyzed in different geographies and countries including North America (U.S., Canada, Mexico and Rest of North America), Europe (Germany, U.K., France, Russia, Spain, Italy and Rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Singapore, Australia and Rest of APAC) and MENA (UAE, Saudi Arabia, Algeria, Kuwait, Egypt, Qatar and Rest of MENA) and Latin America (Brazil, Argentina, Chile and the rest of Latin America).
Rapid advancements in vehicle technology and increasing demands of high end luxury and mid-sized vehicles are considered to be the key growth drivers for global automotive head up display market. The use of display in automobiles is regarded as a luxury spec which is specifically reserved for high end vehicles. Moreover, the surging adoption of advance driver assistance system (ADAS) technology due to rising consumer interest and stringent government regulations is also stimulating the market growth globally. Owing to such factors, global automotive head up display is expected to reach $2.8 billion by 2024. However, the excessive cost of the system, emergence of alternate options and growing concern over distracted driving are considered to be the major restraining factors for the market growth.
Insights Presented in the Report:
Based on different product types, global automotive head-up display market is bifurcated into windshield HUD and combiners HUD. Windshield HUD held the largest market share in 2017 and is expected to maintain its dominance over the forecast period (2018-2024). On the other hand, easier installation capabilities due to the compact size of combiners HUD is expected to fuel their demand, making combiners HUD the fastest growing product type during the forecast period.
Global HUD market is further segmented on the basis of different technologies this includes, conventional and augmented reality. In 2017, augmented reality held the maximum share however, the rise in adoption of conventional technologies in mid-priced and economic vehicle segment is expected to propel their demand making them the fastest growing segment during the forecast period (2018-2024).
To understand the market of different distribution channels of global HUD industry, the market is fragmented across two channels, this includes OEMs and Aftermarket. OEMs segment dominated in 2017 with a market value of $455.9 million and is expected to remain the principal distribution channel during the forecast period.
Moreover, the market penetration of HUD is increasing across the entire vehicle segments, such as Luxury Cars, Passenger Cars and Commercial Vehicles. Because of largest market and high market penetration of HUD in passenger cars, this segment held the maximum share in 2017 and is anticipated to dominate over the forecast period.
For a deep dive analysis of global automotive HUD market, the market is further split into several regions, such as North America, Europe, Asia Pacific, Middle East and North Africa and Latin America. In addition to this, regional segments are further studies for different countries within the region. North America was estimated as the largest automotive HUD market in 2017, however by 2024 Asia Pacific is anticipated to dominate the global market. In North America, the increasing stringent regulations on driver alertness, presence of several Tier 1 and OEMs and rise in focus towards ADAS and autonomous vehicles are attributed to monitor the automotive HUD market.
Top Companies Profiled
Some of the top companies profiled in the research report includes Visteon Corporation, Harman International Industries, Inc., Continental AG, TomTom NV, AUDI AG, Daimler AG, Robert Bosch GmbH, Denso Corporation, Aptiv Plc and Yazaki Corporation
Reasons to buy the Report:
The study includes market sizing and forecasting analysis validated by authenticated key industry experts
The report presents a quick review of overall industry performance at one glance
The report covers in depth analysis of prominent industry peers with primary focus on key business financials, product portfolio, expansion strategies and recent developments
Detailed examination on drivers, restraints, key trends and opportunities prevailing in the industry.
Examination of industry attractiveness with the help of Porter's Five Forces analysis
The study comprehensively covers the market across different segments
Deep dive regional level analysis of the industry
Customization Options:
The Global Automotive Head up Display Market can be customized to regional/country level or any other market segment. Besides this, UMI understands that you may have your own business need, hence we also provide fully customized solutions to clients.
Table of Contents
1 MARKET INTRODUCTION
1.1 Market Definition
1.2 Objective of the Study
1.3 Limitation
1.4 Stakeholders
1.5 Currency used in the Report
2 RESEARCH METHODOLOGY OR ASSUMPTION
2.1 Secondary Data
2.1.1 Key Secondary Sources
2.2 Primary Data
2.2.1 Sampling Techniques & Data Collection Methods
2.2.2 Primary Participants
2.3 Key Market Indicators (Demand & Supply scenario)
2.3.1 Demand and Supply Side Analysis
3 REGULATORY FRAMEWORK
3.1 General Overview
3.1.1 United States Regulation for Automotive Head-up Display
3.1.2 Mexico Regulation for Automotive
3.1.3 European Commission Regulation for Automotive
3.1.4 United Kingdom Regulation for Automotive
3.1.5 China Regulation for Automotive
3.1.6 Japan Regulation for Automotive
3.1.7 Brazil Regulation for Automotive
3.1.8 UAE Regulation for Automotive
3.1.9 KSA Regulation for Automotive
4 INDUSTRY PERFORMANCE
5 EXECUTIVE SUMMARY
6 MARKET OVERVIEW
6.1 Introduction
6.2 Market Dynamics
6.2.1 Market Drivers
6.2.1.1 Increased Safety and Connected Car technology
6.2.1.2 Rapid Advancement in Vehicle Technology
6.2.1.3 Growing Concerns over Distracted Driving
6.2.1.4 Increasing Automotive Manufacturing
6.2.2 Market Restraints
6.2.2.1 Excessive cost of the technology
6.2.2.2 Advent of Active Window Display technology
6.2.3 Opportunities in the Market
6.2.3.1 Untapped market potential across the globe
6.2.3.2 Evolution of Autonomous and Electric vehicle
6.3 Key Market Indicators
7 MARKET INSIGHTS BY PRODUCT
7.1 General Overview
7.1.1 Windshield HUD
7.1.2 Combiner HUD
8 MARKET INSIGHTS BY TECHNOLOGY
8.1 General Overview
8.1.1 Conventional HUD
8.1.2 Augmented Reality HUD
9 MARKET INSIGHTS BY VEHICLE TYPE
9.1 General Overview
9.1.1 Luxury Cars
9.1.2 Passenger Cars
9.1.3 Commercial Vehicles
10 MARKET INSIGHTS BY REGION
10.1 General Overview
10.2 North America Automotive Head-Up Display Market
10.2.1 North America Automotive Head-Up Display Market, by Product
10.2.2 North America Automotive Head-Up Display Market, by Technology
10.2.3 North America Automotive Head-Up Display Market, by Vehicle Type
10.2.4 North America Automotive Head-Up Display Market, by Country
10.2.4.1 The US Automotive Head-Up Display Market
10.2.4.1.1 The US Automotive Head-Up Display Market, by Product
10.2.4.1.2 The US Automotive Head-Up Display Market, by Technology
10.2.4.1.3 The US Automotive Head-Up Display Market, by Vehicle Type
10.2.4.2 Canada Automotive Head-Up Display Market
10.2.4.2.1 Canada Automotive Head-Up Display Market, by Product
10.2.4.2.2 Canada Automotive Head-Up Display Market, by Technology
10.2.4.2.3 Canada Automotive Head-Up Display Market, by Vehicle Type
10.2.4.3 Mexico Automotive Head-Up Display Market
10.2.4.3.1 Mexico Automotive Head-Up Display Market, by Product
10.2.4.3.2 Mexico Automotive Head-Up Display Market, by Technology
10.2.4.3.3 Mexico Automotive Head-Up Display Market, by Vehicle Type
10.2.4.4 Rest of North America Automotive Head-Up Display
10.2.4.4.1 Rest of NA Automotive Head-Up Display Market, by Product
10.2.4.4.2 Rest of NA Automotive Head-Up Display Market, by Technology
10.2.4.4.3 Rest of NA Automotive Head-Up Display Market, by Vehicle Type
10.3 Europe Automotive Head-Up Display Market
10.3.1 Europe Automotive Head-Up Display Market, by Product
10.3.2 Europe Automotive Head-Up Display Market, by Technology
10.3.3 Europe Automotive Head-Up Display Market, by Vehicle Type
10.3.4 Europe Automotive Head-Up Display Market, by Country
10.3.4.1 Germany Automotive Head-Up Display Market
10.3.4.1.1 Germany Automotive Head-Up Display Market, by Product
10.3.4.1.2 Germany Automotive Head-Up Display Market, by Technology
10.3.4.1.3 Germany Automotive Head-Up Display Market, by Vehicle Type
10.3.4.2 France Automotive Head-Up Display Market
10.3.4.2.1 France Automotive Head-Up Display Market, by Product
10.3.4.2.2 France Automotive Head-Up Display Market, by Technology
10.3.4.2.3 France Automotive Head-Up Display Market, by Vehicle Type
10.3.4.3 United Kingdom Automotive Head-Up Display Market
10.3.4.3.1 UK Automotive Head-Up Display Market, by Product
10.3.4.3.2 UK Automotive Head-Up Display Market, by Technology
10.3.4.3.3 UK Automotive Head-Up Display Market, by Vehicle Type
10.3.4.4 Russia Automotive Head-Up Display Market
10.3.4.4.1 Russia Automotive Head-Up Display Market, by Product
10.3.4.4.2 Russia Automotive Head-Up Display Market, by Technology
10.3.4.4.3 Russia Automotive Head-Up Display Market, by Vehicle Type
10.3.4.5 Italy Automotive Head-Up Display Market
10.3.4.5.1 Italy Automotive Head-Up Display Market, by Product
10.3.4.5.2 Italy Automotive Head-Up Display Market, by Technology
10.3.4.5.3 Italy Automotive Head-Up Display Market, by Vehicle Type
10.3.4.6 Spain Automotive Head-Up Display Market
10.3.4.6.1 Spain Automotive Head-Up Display Market, by Product
10.3.4.6.2 Spain Automotive Head-Up Display Market, by Technology
10.3.4.6.3 Spain Automotive Head-Up Display Market, by Vehicle Type
10.3.4.7 Rest of Europe Automotive Head-Up Display Market
10.3.4.7.1 Rest of Europe Automotive Head-Up Display Market, by Product
10.3.4.7.2 Rest of Europe Automotive Head-Up Display Market, by Technology
10.3.4.7.3 Rest of Europe Automotive HUD Market, by Vehicle Type
10.4 Asia-Pacific Automotive Head-Up Display Market
10.4.1 Asia-Pacific Automotive Head-Up Display Market, by Product
10.4.2 Asia-Pacific Automotive Head-Up Display Market, by Technology
10.4.3 Asia-Pacific Automotive Head-Up Display Market, by Vehicle Type
10.4.4 Asia-Pacific Automotive Head-Up Display Market, by Country
10.4.4.1 China Automotive Head-Up Display Market
10.4.4.1.1 China Automotive Head-Up Display Market, by Product
10.4.4.1.2 China Automotive Head-Up Display Market, by Technology
10.4.4.1.3 China Automotive Head-Up Display Market, by Vehicle Type
10.4.4.2 Japan Automotive Head-Up Display Market
10.4.4.2.1 Japan Automotive Head-Up Display Market, by Product
10.4.4.2.2 Japan Automotive Head-Up Display Market, by Technology
10.4.4.2.3 Japan Automotive Head-Up Display Market, by Vehicle Type
10.4.4.3 India Automotive Head-Up Display Market
10.4.4.3.1 India Automotive Head-Up Display Market, by Product
10.4.4.3.2 India Automotive Head-Up Display Market, by Technology
10.4.4.3.3 India Automotive Head-Up Display Market, by Vehicle Type
10.4.4.4 South Korea Automotive Head-Up Display Market
10.4.4.4.1 South Korea Automotive Head-Up Display Market, by Product
10.4.4.4.2 South Korea Automotive Head-Up Display Market, by Technology
10.4.4.4.3 South Korea Automotive Head-Up Display Market, by Vehicle Type
10.4.4.5 Singapore Automotive Head-Up Display Market
10.4.4.5.1 Singapore Automotive Head-Up Display Market, by Product
10.4.4.5.2 Singapore Automotive Head-Up Display Market, by Technology
10.4.4.5.3 Singapore Automotive Head-Up Display Market, by Vehicle Type
10.4.4.6 Australia Automotive Head-Up Display Market
10.4.4.6.1 Australia Automotive Head-Up Display Market, by Product
10.4.4.6.2 Australia Automotive Head-Up Display Market, by Technology
10.4.4.6.3 Australia Automotive Head-Up Display Market, by Vehicle Type
10.4.4.7 Rest of APAC Automotive Head-Up Display Market
10.4.4.7.1 Rest of APAC Automotive HUD Market, by Product
10.4.4.7.2 Rest of APAC Automotive HUD Market, by Technology
10.4.4.7.3 Rest of APAC Automotive HUD Market, by Vehicle Type
10.5 MENA Automotive Head-Up Display Market
10.5.1 MENA Automotive Head-Up Display Market, by Product
10.5.2 MENA Automotive Head-Up Display Market, by Technology
10.5.3 MENA Automotive Head-Up Display Market, by Vehicle Type
10.5.4 MENA Automotive Head-Up Display Market, by Country
10.5.4.1 United Arab Emirate Automotive Head-Up Display Market
10.5.4.1.1 UAE Automotive Head-Up Display Market, by Product
10.5.4.1.2 UAE Automotive Head-Up Display Market, by Technology
10.5.4.1.3 UAE Automotive Head-Up Display Market, by Vehicle Type
10.5.4.2 Kingdom of Saudi Arabia Automotive Head-Up Display Market
10.5.4.2.1 KSA Automotive Head-Up Display Market, by Product
10.5.4.2.2 KSA Automotive Head-Up Display Market, by Technology
10.5.4.2.3 KSA Automotive Head-Up Display Market, by Vehicle Type
10.5.4.3 Algeria Automotive Head-Up Display Market
10.5.4.3.1 Algeria Automotive Head-Up Display Market, by Product
10.5.4.3.2 Algeria Automotive Head-Up Display Market, by Technology
10.5.4.3.3 Algeria Automotive Head-Up Display Market, by Vehicle Type
10.5.4.4 Kuwait Automotive Head-Up Display Market
10.5.4.4.1 Kuwait Automotive Head-Up Display Market, by Product
10.5.4.4.2 Kuwait Automotive Head-Up Display Market, by Technology
10.5.4.4.3 Kuwait Automotive Head-Up Display Market, by Vehicle Type
10.5.4.5 Egypt Automotive Head-Up Display Market
10.5.4.5.1 Egypt Automotive Head-Up Display Market, by Product
10.5.4.5.2 Egypt Automotive Head-Up Display Market, by Technology
10.5.4.5.3 Egypt Automotive Head-Up Display Market, by Vehicle Type
10.5.4.6 Qatar Automotive Head-Up Display Market
10.5.4.6.1 Qatar Automotive Head-Up Display Market, by Product
10.5.4.6.2 Qatar Automotive Head-Up Display Market, by Technology
10.5.4.6.3 Qatar Automotive Head-Up Display Market, by Vehicle Type
10.5.4.7 Rest of MENA Automotive Head-Up Display Market
10.5.4.7.1 Rest of MENA Automotive HUD Market, by Product
10.5.4.7.2 Rest of MENA Automotive HUD Market, by Technology
10.5.4.7.3 Rest of MENA Automotive HUD Market, by Vehicle Type
10.6 Latin America Automotive Head-Up Display Market
10.6.1 Latin America Automotive Head-Up Display Market, by Product
10.6.2 Latin America Automotive Head-Up Display Market, by Technology
10.6.3 Latin America Automotive Head-Up Display Market, by Vehicle Type
10.6.4 Latin America Automotive Head-Up Display Market, by Country
10.6.4.1 Brazil Automotive Head-Up Display Market
10.6.4.1.1 Brazil Automotive Head-Up Display Market, by Product
10.6.4.1.2 Brazil Automotive Head-Up Display Market, by Technology
10.6.4.1.3 Brazil Automotive Head-Up Display Market, by Vehicle Type
10.6.4.2 Argentina Automotive Head-Up Display Market
10.6.4.2.1 Argentina Automotive Head-Up Display Market, by Product
10.6.4.2.2 Argentina Automotive HUD Market, by Technology
10.6.4.2.3 Argentina Automotive HUD Market, by Vehicle Type
10.6.4.3 Chile Automotive Head-Up Display Market
10.6.4.3.1 Chile Automotive Head-Up Display Market, by Product
10.6.4.3.2 Chile Automotive Head-Up Display Market, by Technology
10.6.4.3.3 Chile Automotive Head-Up Display Market, by Vehicle Type
10.6.4.4 Rest of Latin America Automotive Head-Up Display Market
10.6.4.4.1 Rest of LATAM Automotive Head-Up Display Market, by Product
10.6.4.4.2 Rest of LATAm Automotive HUD Market, by Technology
10.6.4.4.3 Rest of LATAM Automotive HUD Market, by Vehicle Type
11 COMPETITIVE SCENARIO
11.1 Global Automotive Head-Up Display Market Share, by Key Players, 2017
11.2 Porter
Visteon Corporation
Harman International Industries
Inc
Continental AG
TomTom NV
AUDI AG
Daimler AG
Robert Bosch GmbH
Denso Corporation
Aptiv Plc
Yazaki Corporation