Global Programmatic Advertising Market Status and Outlook 2022-2027

Code: RW00014861717
Multimarket Insight
Sep-2022
Technology, Media, & Telecommunications
109 Pages

Programmatic advertising is?the automated buying and selling of online advertising.
We aims to provide a complete knowledgeable report so that the readers will benefit from it. The report is properly examined and compiled by industry experts and will shed light on the key information that requires from the clients.

Case numbers are resurging in parts of the world where the COVID-19 pandemic was waning, falling in places that saw huge surges recently, and just beginning to rise in previously little-impacted parts of the globe.
Studying and analyzing the impact of Coronavirus COVID-19 on the Programmatic Advertising industry, the report provide in-depth analysis and professtional advices on how to face the post COIVD-19 period.

Market Segment by Product Type
Mobile Devices
Desktop

Market Segment by Product Application
Desktop Banners
Mobile Banners
Desktop Videos
Mobile Videos

Finally, the report provides detailed profile and data information analysis of leading company.
AOL
Tremor Video
BrightRoll
SpotXchange
TubeMogul

Insights and Tools:
Projected and forecast revenue values are in constant U.S. dollars, unadjusted for inflation.
Product values and regional markets are estimated by market analyst, data analyst and people from related industry, based on companys' revenue and applications market respectively.
The data sources include but not limited to reports of companys,international organizations and governments, MMI market surveys,and related industry news.
Analyses of global market trends, with historical data, estimates for 2022 and projections of compound annual growth rates (CAGRs) through 2027
The market research includes historical and forecast data from like demand, application details, price trends, and company shares by geography, especially focuses on the key regions like United States, European Union, China, and other regions.
In addition, the report provides insight into main drivers,challenges,opportunities and risk of the market and strategies of suppliers. Key players are profiled as well with their market shares in the global market discussed.

Research Objectives
1.To study and analyze the global Programmatic Advertising consumption (value) by key regions/countries, product type and application, history data from 2017 to 2021, and forecast to 2027.
2.To understand the structure of Programmatic Advertising market by identifying its various subsegments.
3.Focuses on the key global Programmatic Advertising manufacturers, to define, describe and analyze the value, market share, market competition landscape, Porter's five forces analysis, SWOT analysis and development plans in next few years.
4.To analyze the Programmatic Advertising with respect to individual growth trends, future prospects, and their contribution to the total market.
5.To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
6.To project the consumption of Programmatic Advertising submarkets, with respect to key regions (along with their respective key countries).
7.To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
8.To strategically profile the key players and comprehensively analyze their growth strategies.

Table of Contents

Global Programmatic Advertising Market Status and Outlook 2022-2027

Market Study Overview
1.1 Study Objectives
1.2 Programmatic Advertising Introduce
1.3 Combined with the Analysis of Macroeconomic Indicators
1.4 Brief Description of Research methods
1.5 Market Breakdown and Data Triangulation
2 Global Trend Summary
2.1 Programmatic Advertising Segment by Type
2.1.1 Mobile Devices
2.1.2 Desktop
2.2 Market Analysis by Application
2.2.1 Desktop Banners
2.2.2 Mobile Banners
2.2.3 Desktop Videos
2.2.4 Mobile Videos
2.3 Global Programmatic Advertising Market Comparison by Regions (2017-2027)
2.3.1 Global Programmatic Advertising Market Size (2017-2027)
2.3.2 North America Programmatic Advertising Status and Prospect (2017-2027)
2.3.3 Europe Programmatic Advertising Status and Prospect (2017-2027)
2.3.4 Asia-pacific Programmatic Advertising Status and Prospect (2017-2027)
2.3.5 South America Programmatic Advertising Status and Prospect (2017-2027)
2.3.6 Middle East & Africa Programmatic Advertising Status and Prospect (2017-2027)
2.5 Coronavirus Disease 2019 (Covid-19): Programmatic Advertising Industry Impact
2.5.1 Programmatic Advertising Business Impact Assessment - Covid-19
2.5.2 Market Trends and Programmatic Advertising Potential Opportunities in the COVID-19 Landscape
2.5.3 Measures / Proposal against Covid-19

3 Competition by Vendors
3.1 Global Programmatic Advertising Revenue and Market Share by Vendors (2017-2022)
3.2 Global Programmatic Advertising Industry Concentration Ratio (CR5 and HHI)
3.3 Top 5 Programmatic Advertising Vendors Market Share
3.4 Top 10 Programmatic Advertising Vendors Market Share
3.5 Date of Key Vendors Enter into Programmatic Advertising Market
3.6 Key Vendors Programmatic Advertising Product Offered
3.7 Mergers & Acquisitions Planning

4 Analysis of Programmatic Advertising Industry Key Vendors
4.1 AOL
4.1.1 Company Details
4.1.2 Product Introduction, Application and Specification
4.1.3 AOL Programmatic Advertising Gross Margin, and Revenue (2017-2022)
4.1.4 Main Business Overview
4.1.5 AOL News
4.2 Tremor Video
4.2.1 Company Details
4.2.2 Product Introduction, Application and Specification
4.2.3 Tremor Video Programmatic Advertising Gross Margin, and Revenue (2017-2022)
4.2.4 Main Business Overview
4.2.5 Tremor Video News
4.3 BrightRoll
4.3.1 Company Details
4.3.2 Product Introduction, Application and Specification
4.3.3 BrightRoll Programmatic Advertising Gross Margin, and Revenue (2017-2022)
4.3.4 Main Business Overview
4.3.5 BrightRoll News
4.4 SpotXchange
4.4.1 Company Details
4.4.2 Product Introduction, Application and Specification
4.4.3 SpotXchange Programmatic Advertising Gross Margin, and Revenue (2017-2022)
4.4.4 Main Business Overview
4.4.5 SpotXchange News
4.5 TubeMogul
4.5.1 Company Details
4.5.2 Product Introduction, Application and Specification
4.5.3 TubeMogul Programmatic Advertising Gross Margin, and Revenue (2017-2022)
4.5.4 Main Business Overview
4.5.5 TubeMogul News

5 Global Programmatic Advertising Market Size Categorized by Regions
5.1 Global Programmatic Advertising Revenue and Market Share by Regions
5.2 North America Programmatic Advertising Revenue and Growth Rate (2017-2022)
5.3 Europe Programmatic Advertising Revenue and Growth Rate (2017-2022)
5.4 Asia-pacific Programmatic Advertising Revenue and Growth Rate (2017-2022)
5.5 South America Programmatic Advertising Revenue and Growth Rate (2017-2022)
5.6 Middle East & Africa Programmatic Advertising Revenue and Growth Rate (2017-2022)

6 North America Programmatic Advertising Market Size Categorized by Countries
6.1 North America Programmatic Advertising Revenue and Market Share by Countries
6.1.1 North America Programmatic Advertising Market Size by Countries (2017-2022)
6.1.2 United States Programmatic Advertising Revenue and Growth Rate (2017-2022)
6.1.3 Canada Programmatic Advertising Revenue and Growth Rate (2017-2022)
6.1.4 Mexico Programmatic Advertising Revenue and Growth Rate (2017-2022)
6.2 North America Programmatic Advertising Revenue (Value) by Vendors
6.3 North America Programmatic Advertising Revenue and Market Share by Type (2017-2022)
6.4 North America Programmatic Advertising Revenue and Market Share by Application (2017-2022)

7 Europe Programmatic Advertising Market Size Categorized by Countries
7.1 Europe Programmatic Advertising Revenue and Market Share by Countries
7.1.1 Europe Programmatic Advertising Market Size by Countries (2017-2022)
7.1.2 Germany Programmatic Advertising Revenue and Growth Rate (2017-2022)
7.1.3 UK Programmatic Advertising Revenue and Growth Rate (2017-2022)
7.1.4 France Programmatic Advertising Revenue and Growth Rate (2017-2022)
7.1.5 Russia Programmatic Advertising Revenue and Growth Rate (2017-2022)
7.1.6 Italy Programmatic Advertising Revenue and Growth Rate (2017-2022)
7.1.7 Spain Programmatic Advertising Revenue and Growth Rate (2017-2022)
7.2 Europe Programmatic Advertising Revenue (Value) by Vendors
7.3 Europe Programmatic Advertising Revenue and Market Share by Type (2017-2022)
7.4 Europe Programmatic Advertising Revenue and Market Share by Application (2017-2022)

8 Asia-pacific Programmatic Advertising Market Size Categorized by Countries
8.1 Asia-pacific Programmatic Advertising Revenue and Market Share by Countries
8.1.1 Asia-pacific Programmatic Advertising Market Size by Countries (2017-2022)
8.1.2 China Programmatic Advertising Revenue and Growth Rate (2017-2022)
8.1.3 South Korea Programmatic Advertising Revenue and Growth Rate (2017-2022)
8.1.4 Japan Programmatic Advertising Revenue and Growth Rate (2017-2022)
8.1.5 Australia Programmatic Advertising Revenue and Growth Rate (2017-2022)
8.1.6 India Programmatic Advertising Revenue and Growth Rate (2017-2022)
8.1.7 Southeast Asia Programmatic Advertising Revenue and Growth Rate (2017-2022)
8.2 Asia-pacific Programmatic Advertising Revenue (Value) by Vendors
8.3 Asia-pacific Programmatic Advertising Revenue and Market Share by Type (2017-2022)
8.4 Asia-pacific Programmatic Advertising Revenue and Market Share by Application (2017-2022)

9 South America Programmatic Advertising Market Size Categorized by Countries
9.1 South America Programmatic Advertising Revenue and Market Share by Countries
9.1.1 South America Programmatic Advertising Market Size by Countries (2017-2022)
9.1.2 Brazil Programmatic Advertising Revenue and Growth Rate (2017-2022)
9.1.3 Chile Programmatic Advertising Revenue and Growth Rate (2017-2022)
9.2 South America Programmatic Advertising Revenue and Market Share by Type (2017-2022)
9.3 South America Programmatic Advertising Revenue and Market Share by Application (2017-2022)

10 Middle East and Africa Programmatic Advertising Market Size Categorized by Countries
10.1 Middle East and Africa Programmatic Advertising Revenue and Market Share by Countries
10.1.1 Middle East and Africa Programmatic Advertising Market Size by Countries (2017-2022)
10.1.2 GCC Countries Programmatic Advertising Revenue and Growth Rate (2017-2022)
10.1.3 Turkey Programmatic Advertising Revenue and Growth Rate (2017-2022)
10.1.4 Egypt Programmatic Advertising Revenue and Growth Rate (2017-2022)
10.1.5 South Africa Programmatic Advertising Revenue and Growth Rate (2017-2022)
10.2 Middle East and Africa Programmatic Advertising Revenue and Market Share by Type
10.3 Middle East and Africa Programmatic Advertising Revenue Market Share by Application (2017-2022)

11 Global Programmatic Advertising Market Segment by Type
11.1 Global Programmatic Advertising Revenue and Market Share by Type (2017-2022)
11.2 Mobile Devices Revenue Growth Rate and Price
11.3 Desktop Revenue Growth Rate and Price

12 Global Programmatic Advertising Market Segment by Application
12.1 Global Programmatic Advertising Revenue Market Share by Application (2017-2022)
12.2 Desktop Banners Revenue Growth Rate (2017-2022)
12.3 Mobile Banners Revenue Growth Rate (2017-2022)
12.4 Desktop Videos Revenue Growth Rate (2017-2022)
12.5 Mobile Videos Revenue Growth Rate (2017-2022)

13 Global Programmatic Advertising Market Forecast
13.1 Global Programmatic Advertising Revenue and Growth Rate (2022-2027)
13.2 Programmatic Advertising Market Forecast by Regions (2022-2027)
13.2.1 North America Programmatic Advertising Market Forecast (2022-2027)
13.2.2 Europe Programmatic Advertising Market Forecast (2022-2027)
13.2.3 Asia-Pacific Programmatic Advertising Market Forecast (2022-2027)
13.2.4 South America Programmatic Advertising Market Forecast (2022-2027)
13.2.5 Middle East & Africa Programmatic Advertising Market Forecast (2022-2027)
13.3 Programmatic Advertising Market Forecast by Type (2022-2027)
13.3.1 Global Programmatic Advertising Revenue Forecast by Type (2022-2027)
13.3.2 Global Programmatic Advertising Market Share Forecast by Type (2022-2027)
13.4 Programmatic Advertising Market Forecast by Application (2022-2027)
13.4.1 Global Programmatic Advertising Revenue Forecast by Application (2022-2027)

14 Market Analysis
14.1.1 Market overview
14.1.2 Market Opportunities
14.1.3 Market Risk
14.1.4 Market Driving Force
14.1.5 Porter's Five Forces Analysis
14.1.6 SWOT Analysis

15 Downstream Market Analysis
15.1 Macro Analysis of Down Markets
15.2 Key Players in Down Markets

16 Research Findings and Conclusion

List of Tables and Figures

Figure Product Picture Programmatic Advertising
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Figure Part of Our External Database
Figure Key Executives Interviewed
Table Global Programmatic Advertising Market Size (Million US$) by Type
Figure Global Market Share of Programmatic Advertising by Type in 2021
Figure Mobile Devices Picture
Figure Desktop Picture
Table Global Programmatic Advertising Market Size (Million US$) by Application
Figure Global Programmatic Advertising Market Share by Application in 2021
Figure Desktop Banners Picture
Figure Mobile Banners Picture
Figure Desktop Videos Picture
Figure Mobile Videos Picture
Table Global Programmatic Advertising Comparison by Regions (M USD) 2017-2027
Figure Global Programmatic Advertising Market Size (Million US$) (2017-2027)
Figure North America Programmatic Advertising Revenue (Million US$) Growth Rate (2017-2027)
Figure Europe Programmatic Advertising Revenue (Million US$) Growth Rate (2017-2027)
Figure Asia-pacific Programmatic Advertising Revenue (Million US$) Growth Rate (2017-2027)
Figure South America Programmatic Advertising Revenue (Million US$) Growth Rate (2017-2027)
Figure Middle East & Africa Programmatic Advertising Revenue (Million US$) Growth Rate (2017-2027)
Table Business Impact Assessment - Covid-19
Table Market Trends and Programmatic Advertising Potential Opportunities in the COVID-19 Landscape
Table Measures / Proposal against Covid-19
Table Global Programmatic Advertising Revenue by Vendors (2017-2022)
Figure Global Programmatic Advertising Revenue Market Share by Vendors in 2021
Table Global Programmatic Advertising Vendors Market Concentration Ratio (CR5 and HHI)
Figure Top 5 Programmatic Advertising Vendors (Revenue) Market Share in 2021
Figure Top 10 Programmatic Advertising Vendors (Revenue) Market Share in 2021
Table Date of Key Vendors Enter into Programmatic Advertising Market
Table Key Vendors Programmatic Advertising Product Type
Table AOL Company Profile
Table Programmatic Advertising Product Introduction, Application and Specification of AOL
Table Programmatic Advertising Revenue (M USD) and Gross Margin of AOL 2017-2022
Table AOL Main Business
Table AOL Recent Development
Table Tremor Video Company Profile
Table Programmatic Advertising Product Introduction, Application and Specification of Tremor Video
Table Programmatic Advertising Revenue (M USD) and Gross Margin of Tremor Video 2017-2022
Table Tremor Video Main Business
Table Tremor Video Recent Development
Table Tremor Video Company Profile
Table Programmatic Advertising Product Introduction, Application and Specification of Tremor Video
Table Programmatic Advertising Revenue (M USD) and Gross Margin of Tremor Video 2017-2022
Table Tremor Video Main Business
Table Tremor Video Recent Development
Table BrightRoll Company Profile
Table Programmatic Advertising Product Introduction, Application and Specification of BrightRoll
Table Programmatic Advertising Revenue (M USD) and Gross Margin of BrightRoll 2017-2022
Table BrightRoll Main Business
Table BrightRoll Recent Development
Table SpotXchange Company Profile
Table Programmatic Advertising Product Introduction, Application and Specification of SpotXchange
Table Programmatic Advertising Revenue (M USD) and Gross Margin of SpotXchange 2017-2022
Table SpotXchange Main Business
Table SpotXchange Recent Development
Table TubeMogul Company Profile
Table Programmatic Advertising Product Introduction, Application and Specification of TubeMogul
Table Programmatic Advertising Revenue (M USD) and Gross Margin of TubeMogul 2017-2022
Table TubeMogul Main Business
Table TubeMogul Recent Development
Table Mergers & Acquisitions Planning
Figure Global Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Global Programmatic Advertising Revenue by Regions (2017-2022)
Figure Global Programmatic Advertising Revenue Market Share by Regions in 2021
Figure North America Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Europe Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Asia-pacific Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure South America Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Middle East & Africa Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure North America Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table North America Programmatic Advertising Market Size by Countries (2017-2022)
Table North America Programmatic Advertising Market Share by Countries (2017-2022)
Figure North America Programmatic Advertising Market Share by Countries in 2021
Figure United States Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Canada Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Mexico Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table North America Programmatic Advertising Revenue by Vendors (2021)
Figure North America Programmatic Advertising Revenue Market Share by Vendors in 2021
Table North America Programmatic Advertising Revenue by Type (2017-2022)
Table North America Programmatic Advertising Share by Type (2017-2022)
Table North America Programmatic Advertising Revenue by Application (2017-2022)
Table North America Programmatic Advertising Revenue Share by Application (2017-2022)
Figure Europe Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table Europe Programmatic Advertising Market Size by Countries (2017-2022)
Table Europe Programmatic Advertising Revenue Market Share by Countries (2017-2022)
Figure Europe Programmatic Advertising Revenue Market Share by Countries in 2021
Figure Germany Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure UK Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure France Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Russia Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Italy Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Spain Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table Europe Programmatic Advertising Revenue by Vendors (2021)
Figure Europe Programmatic Advertising Revenue Market Share by Vendors in 2021
Table Europe Programmatic Advertising Revenue by Type (2017-2022)
Table Europe Programmatic Advertising Revenue Share by Type (2017-2022)
Table Europe Programmatic Advertising Revenue by Application (2017-2022)
Table Europe Programmatic Advertising Revenue Share by Application (2017-2022)
Figure Asia-pacific Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table Asia-pacific Programmatic Advertising Market Size by Countries (2017-2022)
Table Asia-pacific Programmatic Advertising Revenue Market Share by Countries (2017-2022)
Figure Asia-pacific Programmatic Advertising Revenue Market Share by Countries in 2021
Figure China Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure South Korea Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Japan Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Australia Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure India Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Southeast Asia Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table Asia-pacific Programmatic Advertising Revenue by Vendors (2021)
Figure Asia-pacific Programmatic Advertising Revenue Market Share by Vendors in 2021
Table Asia-pacific Programmatic Advertising Revenue by Type (2017-2022)
Table Asia-pacific Programmatic Advertising Revenue Share by Type (2017-2022)
Table Asia-pacific Programmatic Advertising Revenue by Application (2017-2022)
Table Asia-pacific Programmatic Advertising Revenue Share by Application (2017-2022)
Figure South America Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table South America Programmatic Advertising Revenue Market Size by Countries (2017-2022)
Table South America Programmatic Advertising Revenue Market Share by Countries (2017-2022)
Figure South America Programmatic Advertising Revenue Market Share by Countries in 2019
Figure Brazil Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Chile Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table South America Programmatic Advertising Revenue s by Type (2017-2022)
Table South America Programmatic Advertising Revenue Share by Type (2017-2022)
Table South America Programmatic Advertising Revenue by Application (2017-2022)
Table South America Programmatic Advertising Revenue Share by Application (2017-2022)
Figure Middle East and Africa Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table Middle East and Africa Programmatic Advertising Market Size by Countries (2017-2022)
Table Middle East and Africa Programmatic Advertising Sales Market Share by Countries (2017-2022)
Figure Middle East and Africa Programmatic Advertising Sales Market Share by Countries in 2019
Figure GCC Countries Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Turkey Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure Egypt Programmatic Advertising Revenue and Growth Rate (2017-2022)
Figure South Africa Programmatic Advertising Revenue and Growth Rate (2017-2022)
Table Middle East and Africa Programmatic Advertising Revenue by Type (2017-2022)
Table Middle East and Africa Programmatic Advertising Revenue Share by Type (2017-2022)
Table Middle East and Africa Programmatic Advertising Revenue by Application (2017-2022)
Table Middle East and Africa Programmatic Advertising Revenue Share by Application (2017-2022)
Table Global Programmatic Advertising Revenue by Type (2017-2022)
Table Global Programmatic Advertising Revenue Market Share by Type (2017-2022)
Figure Global Programmatic Advertising Revenue Market Share by Type in 2019
Figure Global Mobile Devices Revenue and Growth Rate (2017-2022)
Figure Global Desktop Revenue and Growth Rate (2017-2022)
Table Global Programmatic Advertising Revenue by Application (2017-2022)
Table Global Programmatic Advertising Revenue Market Share by Application (2017-2022)
Figure Global Programmatic Advertising Revenue Market Share by Application in 2021
Figure Global Desktop Banners Revenue Growth Rate (2017-2022)
Figure Global Mobile Banners Revenue Growth Rate (2017-2022)
Figure Global Desktop Videos Revenue Growth Rate (2017-2022)
Figure Global Mobile Videos Revenue Growth Rate (2017-2022)
Figure Global Programmatic Advertising Revenue and Growth Rate (2022-2027)
Table Global Programmatic Advertising Revenue Forecast by Regions (2022-2027)
Table Global Programmatic Advertising Market Share Forecast by Regions (2022-2027)
Figure North America Revenue Programmatic Advertising Market Forecast (2022-2027)
Figure Europe Revenue Programmatic Advertising Market Forecast (2022-2027)
Figure Asia-Pacific Revenue Programmatic Advertising Market Forecast (2022-2027)
Figure South America Revenue Programmatic Advertising Market Forecast (2022-2027)
Figure Middle East & Africa Revenue Programmatic Advertising Market Forecast (2022-2027)
Table Global Programmatic Advertising Revenue Forecast by Type (2022-2027)
Table Global Programmatic Advertising Market Share Forecast by Type (2022-2027)
Table Global Programmatic Advertising Revenue Forecast by Application (2022-2027)
Table Global Programmatic Advertising Market Share Forecast by Application (2022-2027)
Table Market Opportunities in Next Few Years
Table Market Risks Analysis
Table Market Drivers
Figure Porter's Five Forces Analysis
Table Macro Analysis of Down Markets
Table Key Players in Down Markets
Table Key Players of Downstream Markets
Figure Author List

AOL
Tremor Video
BrightRoll
SpotXchange
TubeMogul

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